Vacant Lot @ Louis Vuitton

dates: May 2009
collaboration: Jeremy Deller with what if: projects
commissioned by: Louis Vuitton
location: Westfield Shopping Centre, Shepherds Bush
with the help of: Jessica Bernado, Daniel Callego, Inge Clemente, Liam Morrisey, Jo Anita O’Dude, Heidi Rustgaard
photography: Inge Clemente
press: Wallpaper Magazine, 19 May 2009; Evening Standard, 19 May 2009, Dazed, 2009
Related projects:
Vacant Lot
Food Factories
Plant Room
The Travelling Shed
Facing East
Tomato House

“In all things of nature there is something of the marvellous.”

On the occasion of the opening of the Louis Vuitton store, the artist Jeremy Deller (Turner Prize Winner 2004) commissioned architects what if: projects to recreate the Vacant Lot allotment in Shoreditch at the Westfield Shopping Centre. 30 grow bags were installed in front of the Louis Vuitton store planted with vegetables and flowers. The grow bags were subsequently donated to the Hammersmith Gardeners Association.